Dallas / Fort Worth AMA

Save the Date - Branding & Strategy SIG

Fri, 29 Feb 2008 03:14:41 GMT

Save the Date - Branding & Strategy SIG
Start Date: 21-Nov-08 11:30 AM
End Time: 21-Nov-08 1:00 PM
Location: AMS Production Group, Dallas, TX 75248
Speaker: TBD

AMS Production Group

16986 North Dallas Parkway

Dallas, TX USA 75248

Strategies & Tactics for Greater Sales - Brian Lambert, Certified Sales Professional

Mon, 23 Jul 2007 22:44:50 GMT

Strategies & Tactics for Greater Sales - Brian Lambert, Certified Sales Professional
Start Date: 19-Oct-08 8:30 AM
End Time: 19-Oct-08 12:00 PM
Speaker:

Go Fish Meet N Greet

Fri, 04 Jul 2008 17:03:20 GMT

Go Fish Meet N Greet
Start Date: 4-Sep-08 6:00 PM
End Time: 4-Sep-08 8:00 PM
Location: Go Fish Restaurant in their New Location!, Addison, TX
Speaker:

Event Details:

Join the DFW AMA for another great networking event. Meet other marketing professionals in a casual setting.

GO FISH is the ONLY awards winning, four-star rated New American Seafood and Steak Restaurant and Lounge in North Dallas. Our Concept is to present exciting, flown in fresh daily seafood and prime steaks to our guests in a professional manner by a warm and friendly service staff. We have an extensive wine list, for the wine connoisseur, and our elite G Lounge for the upscale late night enthusiasts. We will have drink specials until 8pm & some complimentary appetizers for the group.

Complimentary Valet parking and some self parking is available.

$5 cash cover charge at the door, which goes back to the restaurant for the generosity and support!

Go Fish Restaurant in their New Location!

Save the Date - Branding & Strategy SIG

Fri, 29 Feb 2008 02:10:48 GMT

Save the Date - Branding & Strategy SIG
Start Date: 22-Aug-08 11:30 AM
End Time: 22-Aug-08 1:00 PM
Location: AMS Production Group, Dallas, TX 75248
Speaker: TBD

AMS Production Group

16986 North Dallas Parkway

Dallas, TX USA 75248

Finding a Fit with Web 2.0: How Lee Jeans Took a Traditional Cause Campaign Local

Sat, 14 Jun 2008 22:28:02 GMT

Finding a Fit with Web 2.0: How Lee Jeans Took a Traditional Cause Campaign Local
Start Date: 20-Aug-08 11:30 AM
End Time: 20-Aug-08 1:00 PM
Location: Brookhaven Country Club, Dallas, TX
Speaker: Liz Cahill

Event Details:

When Lee Jeans initiated its flagship cause marketing outreach in 1996, words like Web 2.0 and social media didn't exist. In 2007, Lee National Denim Day launched into the nontraditional space by utilizing communications with YouTube, consumer blogs, Facebook, MySpace, and customized Webpages. In doing so, the brand primed its 12-year consumer outreach campaign for decades more of success. Attendees will receive:

An understanding of new media strategies and the impact they can have
Tangible tips for effective and successful use of social media tools

Brookhaven Country Club

3333 Golfing Green Drive

Dallas, TX

Sambuca Meet N Greet

Fri, 04 Jul 2008 16:51:44 GMT

Sambuca Meet N Greet
Start Date: 7-Aug-08 6:00 AM
End Time: 7-Aug-08 8:00 PM
Location: Sambuca, Dallas, TX
Speaker:

Event Details:

Sambuca Uptown is known for its unique eclectic atmosphere as well as hosting Grammy Award winning performers. Live music abounds nights a week.

We will have drink specials until 8pm & some complimentary appetizers for the group.
Complimentary Valet parking and some self parking is available.

$5 cash cover charge at the door, which goes back to the restaurant for the generosity and support!

Sambuca

2120 McKinney Avenue

Dallas, TX

Match.coms Open House/Happy Hour

Tue, 15 Jul 2008 02:10:21 GMT

Match.com's Open House/Happy Hour
Start Date: 30-Jul-08 5:30 PM
End Time: 30-Jul-08 8:00 PM
Location: Match.com, Dallas, TX 75225
Speaker:

Event Details:

Fall in Love with Online Dating at Match.com’s Open House/Happy Hour

Come to Match.com’s hip, nightclub-like, Dallas office for a sizzling hot happy hour. We’ll learn how they went from having one of the first subscription business models on the internet to becoming the reference brand for online dating across the globe. Hear how the company has evolved the brand in the US – both offline and online, and leveraged its experience to extend the brand to 36 other countries and create new brands, such as Chemistry.com.

Wednesday, July 30, 2008

5:30 p.m. to 8:00 p.m.

No Cover Charge and Refreshments are on the House

Two i-Phones will be given away!

8300 Douglas Ave., Suite 800, Dallas TX 75225

Match.com pioneered online personals when it launched on the Web in 1995 and the company continues to lead this exciting and evolving category today. Throughout its 13-year history, the company has helped redefine the way people meet and fall in love. With more than 100 million members since 2000 and 15 million current members, Match.com provides a rich tapestry of ethnicities, interests, goals, ambitions, quirks, looks and personalities from which to choose.

Match.com

8300 Douglas Ave., Suite 800

Dallas, TX 75225

Research SIG

Mon, 05 May 2008 03:01:35 GMT

Start Date: 15-May-09 11:30 AM
End Time: 15-May-09 1:00 PM

Research SIG

Mon, 05 May 2008 03:01:35 GMT

Start Date: 17-Apr-09 11:30 AM
End Time: 17-Apr-09 1:00 PM

DFW Luncheon Series

Mon, 05 May 2008 21:37:57 GMT

Start Date: 15-Apr-09 11:30 AM
End Time: 15-Apr-09 1:00 PM

Brookhaven Country Club

3333 Golfing Green Drive

Dallas, TX 75234

Research SIG

Mon, 05 May 2008 03:01:35 GMT

Start Date: 20-Mar-09 11:30 AM
End Time: 20-Mar-09 1:00 PM

DFW Luncheon Series

Mon, 05 May 2008 21:37:57 GMT

Start Date: 18-Mar-09 11:30 AM
End Time: 18-Mar-09 1:00 PM

Brookhaven Country Club

3333 Golfing Green Drive

Dallas, TX 75234

Research SIG

Mon, 05 May 2008 03:01:35 GMT

Start Date: 20-Feb-09 11:30 AM
End Time: 20-Feb-09 1:00 PM

DFW Luncheon Series

Mon, 05 May 2008 21:37:57 GMT

Start Date: 18-Feb-09 11:30 AM
End Time: 18-Feb-09 1:00 PM

Brookhaven Country Club

3333 Golfing Green Drive

Dallas, TX 75234

DFW Luncheon Series

Mon, 05 May 2008 21:37:57 GMT

Start Date: 21-Jan-09 11:30 AM
End Time: 21-Jan-09 1:00 PM

Brookhaven Country Club

3333 Golfing Green Drive

Dallas, TX 75234

Research SIG

Mon, 05 May 2008 03:01:35 GMT

Start Date: 16-Jan-09 11:30 AM
End Time: 16-Jan-09 1:00 PM

Research SIG

Mon, 05 May 2008 03:01:35 GMT

Start Date: 19-Dec-08 11:30 AM
End Time: 19-Dec-08 1:00 PM

Dallas / Fort Worth AMA Notification 4-Jun-08

noemail@dfwama.com — Thu, 05 Jun 2008 00:55:13 GMT

Hello [firstname],

Dear AMA Members,

Don’t forget to join us for the June Meet N Greet tomorrow, Thursday June 5th at:

The Fish Sushi Bar and Lounge
3636 McKinney Ave Suite 180 : Dallas TX

During the event, we will be launching a new Mobile Marketing Campaign for the DFWAMA. Pocketstop and Samsung are sponsoring this event. Attendees who register (link) their mobile phone numbers will be entered into a drawing to receive a Samsung bluetooth headset and will receive a 15% discount for online purchases of Samsung phone accessories.

To register for the service, send a text message to 70734 with keyword dfwama or

4-Jun-08 7:55 PM

Dallas / Fort Worth AMA ROI Workshop "Communicating Marketing Value in Your Organization"

noemail@dfwama.com — Fri, 23 May 2008 01:47:55 GMT

Hello [firstname],

Sponsors

DFW AMA Workshop “Communicating Marketing Value in Your Organization”

June 27, 2008 DFW Marriott Hotel

Register Now!

This highly informative AMA workshop kicks off with a look at the fundamentals of marketing return on investment and then goes beyond these important concepts to offer participants specific ways to effectively communicate marketing value in their organizations. This full day event brings together a unique group of highly respected marketing thought leaders from a broad range of industries for a series of in-depth discussions, case studies and interactive presentations targeted to both B2B and B2C organizations.

The workshop goes beyond the concept of marketing ROI to discuss the ways marketing organizations can communicate their value at all levels of the organization. Presentations include marketing metrics for CFO/CEO relevance to ways in which marketing adds value in the enterprise.

Workshop presenters will discuss marketing metrics, marketing analytics and identify the concepts necessary to navigate your corporate landscape and significantly impact strategic direction.

Featured organizations presenting include Sprint, Texas Instruments, Idearc Media, MarketSphere, Allant Group and Vision Edge Marketing.

The workshop kicks off Friday June 27^th at 8:00AM with a continental breakfast and includes an interactive lunch session with workshop presenters. The session concludes at 4:45PM with a cocktail reception hosted by MarketSphere Consulting.

22-May-08 8:47 PM

DFW AMA BEYOND BORDERS – GLOBAL MARKETING SUMMIT

noemail@dfwama.com — Fri, 25 Apr 2008 16:00:00 GMT

DFW AMA BEYOND BORDERS – GLOBAL MARKETING SUMMIT

“DFW Learned How to Capture The Next Billion Customers”

Dallas, TX – April 17^th marked the third year anniversary for the DFW Chapter of the American Marketing Association’s signature event Beyond Borders: Global Marketing Summit held at The Hyatt in North Dallas/Richardson.

The event featured keynote presentations and breakout sessions by corporate and agency leaders such as Gail Smith of General Motors, Shauna Heran of Fluor, Prashant Gandhi of McKinsey & Company, and Owen Haney of Slingshot Media. Speakers provided seasoned and novice marketers alike with best practice tips as well as counsel on trends in international marketing.

In talking with Jeff Bond, Beyond Borders Chair, he stated that, “This event was a tremendous success due to the high-quality speakers, relevant topics, and company representatives seeking valuable information they can use to drive their own marketing initiatives. Because it brought together members of the same industry who would not otherwise commingle, attendees gained insight into similar challenges they face. And through the networking opportunities throughout the day, participants were able to discuss solutions and take-away points for their own organizations.”

Nancy Moriarty from Mary Kay Inc. commented that, “The presentation by Fluor was especially insightful. For the value, I couldn’t have gotten any better information or training than what this conference provided. And on this note, we look forward to the limitless possibilities of next year’s Beyond Borders Conference.”

The DFW Chapter of the AMA provides exceptional educational and networking events on a regular basis. Become a member to save and attend future events: save $30 off the national membership, plus get a $20 Master card gift card or a $200 credit towards AMA seminars. And don’t forget to join your local DFW chapter. To join, go to http://:marketingpower.com.

Upcoming DFW AMA Event:

Learn more about future educational opportunities and network with other like-minded marketing professionals in casual and friendly environment.

Where: IFratelli Italian Restaurant & Wine Bar
7701 N. MacArthur Blvd., Irving, TX

This event is designed to provide area Dallas-Fort Worth marketing professionals with an opportunity to meet other like-minded marketing professionals and expand their network in casual and friendly environment. Register at: www.dfwama.com.

25-Apr-08 11:00 AM

Stevie Wonder Challenges Tiger Woods to $10K Hole Per Bryan Flanagan

noemail@dfwama.com — Tue, 08 Apr 2008 01:00:00 GMT

To help attendees get a sense of his message and presentation style, Bryan Flanagan, Director of Sales, Zig Ziglar Corporation tells a story of a potential golf match between Stevie Wonder and Tiger Wooods for $10K per hole. To view the video, go to www.YouTube.com and enter DFWAMA to view Bryan's story. In the meantime, you are encouraged to see Bryan in person on Friday, May 23, 2008 at the La Cima Club, 5215 North O'Connor Blvd., 26th Floor, Williams Square, Irving/Las Colinas. Registration and a continental breakfast start at 8AM and the seminar with Bryan - "Timid Salespeople Have Skinny Kids" starts at 8:30 and runs until 10AM. See you there!

7-Apr-08 8:00 PM

Fort Worth Speaker Schedule Finalized through June

noemail@dfwama.com — Fri, 07 Mar 2008 02:00:00 GMT

As we head into the final stretch for the AMA chapter year, the schedule for speakers in Fort Worth has been finalized:

on March 26: Mike Guillory, DLP Products, Texas Instruments; on April 24: Stephen Summerfield, Customer Strategies and Insights, Frito-Lay; on May 22: Christine McGee, Vice President, Marketing, Weatherford International; and on June 26: Kevin Connell, Vice President, Global Strategy and Marketing, Bell Helicopter.

It's a powerful lineup representing some of the best companies in Texas and the nation. What's more, our speakers are marketing professionals who set the tone for their organzations and live on the front-lines of marketing everyday. You are encouraged to mark your calendars now and reserve a front row seat to learn from the "best of the best."

6-Mar-08 9:00 PM

Get In The Game! Beyond Borders Global Marketing Summit

noemail@dfwama.com — Tue, 26 Feb 2008 01:00:00 GMT

GET IN THE GAME!
BEYOND BORDERS – GLOBAL MARKETING SUMMIT

Dallas, TX (February 25, 2008) – The D/FW American Marketing Association is pleased to announce Beyond Borders – Global Marketing Summit, aone-day conference that will be held at the Hyatt Regency North Dallas, 701 East Campbell Road, Richardson, TX 75081 on Thursday, April 17th (7:30am-4:30pm).

Attendees at this 2008 conference will experience keynote presentations by leading Blue Chip companies who have successfully made the leap overseas, morning and afternoon breakout sessions designed to drill down into specific international and multicultural marketing topics, intimate roundtable discussions with topic experts, and an expo featuring products and services to help you tap the rapidly expanding demand for U.S. goods and services overseas. Beyond Borders will also offer unique opportunities to network and mingle with senior marketing professionals from various industries and organizations.

Beyond Borders is intended to assist corporate executives, marketing, communications, public relations, and sales professionals looking to increase successes in the international marketplace.

This year’s speakers are all key international players and know what it takes to succeed:

Keynotes:

Prashant Gandhi, Partner in the Delhi Office, McKinsey & Company, Inc.
Gail Smith, Director of Shared Services, General Motors

Breakouts & panels:

Atul Vohra, CMO, Perot Systems
Shauna Heran, Director, Fluor
Wes Durrow, VP Global Marketing, Nortel
Laura Cococcia, Senior Account Manager, Google
Steve Boecking, Vice President, Hillwood Properties
Wim Keyaerts, Partner, Research International
Kenn Morris, President, Crossborder Group, Inc.
Michelle Schulz, Partner, Braumiller Schulz & Co.
Chuck Haseman, Vice President, Avalion Consulting
Marc Blumberg, Senior Vice President, IMC2
Milton Nee, President, Proserve International
Ed Retta, Managing Partner, Cross Culture Communications

The learning opportunities are endless with interactive discussions and case study presentations. Plan to mingle with the global marketing leaders of today and acquire the skills you need to be the leader of tomorrow.

The cost to attend is: AMA Members: $199, Non-Members: $249, and Academic (student): $99. Members of the Irving Chamber of Commerce and the Dallas Ad League will save $50 if they register before April 10^th, 2008.

Learn more about this event at our upcoming DFW AMA Meet n’ Greet Networking Event held on Thursday, March 6^th from 6:00 – 8:00 pm at Boi Na Braza (Best Rated Brazilian Restaurant in the Metroplex), 4025 William D. Tate, GrapevineTX. $5 cover charge includes valet, chance to win several door prizes, happy hour specials and appetizers, and helps to thank the restaurant staff – Don’t miss this event! CASH or CHECK ONLY, please. This event is sponsored by Ascend Marketing: http://www.ascend-marketing.com.

For more information or to register, go to: www.dfwama.com.

About the DFW AMA:

The DFW American Marketing Association (AMA) is the number one source for marketers in the Dallas /Fort Worth Metroplex. With an impressive 700+ professional members and host to more than 50 informative and educational events annually, it is theseventh fastest growing chapter and the tenth largest in the nation.

Recent keynote speakers include: Mary Kay, Frito-Lay, Texas Instruments, American Airlines, Xerox, JC Penney and La Quinta Hotels and Inns. They have addressed key marketing issues, sharing their valuable knowledge and insights on best practices marketers could apply immediately to their situation. For more information, go to: www.dfwama.com.

About the AMA:

The American Marketing Association (AMA) is the largest professional association for marketers with more than 38,000 members worldwide in every area of marketing. For over six decades, the AMA has been the leading source for information, knowledge sharing and professional development for marketing professionals. To learn more about the AMA, go to: www.marketingpower.com.

###

25-Feb-08 7:00 PM

DFW AMA BEYOND BORDERS GLOBAL MARKETING SUMMIT

noemail@dfwama.com — Fri, 25 Apr 2008 16:00:00 GMT

Event Contact: Denise Shedrick, (972) 943-4615 Email: ama_dfw@yahoo.com Press Contact: Melissa Mihelich, (214-217-7700) email: mmihelich@zoom7.com NEWS RELEASE: DFW AMA BEYOND BORDERS – GLOBAL MARKETING SUMMIT DFW Learned How to Capture The Next Billion Customers Dallas, TX – April 17th marked the third year anniversary for the DFW Chapter of the American Marketing Association’s signature event Beyond Borders: Global Marketing Summit held at The Hyatt in North Dallas/Richardson. The event featured keynote presentations and breakout sessions by corporate and agency leaders such as Gail Smith of General Motors, Shauna Heran of Fluor, Prashant Gandhi of McKinsey & Company, and Owen Haney of Slingshot Media. Speakers provided seasoned and novice marketers alike with best practice tips as well as counsel on trends in international marketing. In talking with Jeff Bond, Beyond Borders Chair, he stated that, This event was a tremendous success due to the high-quality...

Get In The Game! Beyond Borders Global Marketing Summit

noemail@dfwama.com — Mon, 25 Feb 2008 21:00:00 GMT

Event Contact: Denise Shedrick, (972) 943-4615 Email: ama_dfw@yahoo.com Press Contact: Melissa Mihelich, (214-217-7700) Email: mmihelich@zoom7.com GET IN THE GAME! BEYOND BORDERS – GLOBAL MARKETING SUMMIT Dallas, TX (February 25, 2008) – The D/FW American Marketing Association is pleased to announce Beyond Borders – Global Marketing Summit, a one-day conference that will be held at the Hyatt Regency North Dallas, 701 East Campbell Road, Richardson, TX 75081 on Thursday, April 17th (7:30am-4:30pm). Attendees at this 2008 conference will experience keynote presentations by leading Blue Chip companies who have successfully made the leap overseas, morning and afternoon breakout sessions designed to drill down into specific international and multicultural marketing topics, intimate roundtable discussions with topic experts, and an expo featuring products and services to help you tap the rapidly expanding demand for U.S. goods and services overseas. Beyond...

February 22nd SIG Location

noemail@dfwama.com — Thu, 14 Feb 2008 18:00:00 GMT

The February 22nd Branding SIG Lunch location has changed, Hope to see you there!

Emerging Opportunities in Mobile Marketing , including a panel discussion featuring Google.

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noemail@dfwama.com — Fri, 15 Sep 2006 02:56:15 GMT

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DCI Groups - The Event Expert!

Tue, 10 Jul 2007 10:38:54 GMT

EVENT MARKETING Transform the way you think about meetings. Whether your plans call for holding a national sales meeting, a recognition event for your top performers, or a distinctive venue for a board of directors meeting, our complimentary hotel site selection service will provide the highest levels of customer service and facilities to be found anywhere. SITE SELECTION EXPERTS Thinking about planning an event to compliment one of the many Dallas /Ft. Worth Annual Events? (Byron Nelson, Dallas Cowboys, Large Conventions for your Industry? By allowing DCI Groups to search for your next event, you will get the leverage and expertise created by the hundreds of meetings we arrange on behalf of our clients each year. CONTRACT NEGOTIATIONS One overlooked detail in your contract could cost thousands of dollars! DCI Groups is dedicated to understanding the contracts for your benefit. We know when to ask for what you want… and just what is fair and suitable…. As a...

Dawson Marketing Group

Thu, 02 Nov 2006 03:00:00 GMT

If Money is No Object, Hire the Other Guys.

But, If You Want Smart, Intelligent Thinking,

Then Give Us a Call.

As a full-service marketing and communications agency, we offer you a superb creative product backed by a research capability second to none. Anyone can design a logo, create a brochure or produce an ad, but whether the end product is consistent with your brand and generates results, well that can be another matter.

We've been fortunate to work with some great clients - General Motors, Anheuser Busch, Shell Texaco, American Express, Verizon, Nortel, Delphi, Clarion / ING, Boston University and more. On the healthcare front, our clients have included the Harvard Medical School, the Mass. Department of Public Health, McGaw Labs, Johnson & Johnson, Kendall Healthcare, Maxxim Medical, Bard Vascular / Electrophysiology Products, Splash Shield, Acufex, Parexel and so on.

Jim Dawson
jdawson@dawsonmarketing.com

630 East Southlake Boulevard

Southlake, TX 76092

(817) 800-3364

Welcome to the Dallas/Fort Worth Chapter of the American Marketing Association

Wed, 23 Jul 2008 00:35:16 GMT

For over 50 years, the DFW AMA Chapter has served the needs of marketers and business leaders across North Texas. The DFW AMA partners with leading universities like TCU, SMU, UNT, UT-Arlington and the University of Dallas to help advance the study of marketing, market research and marketing education. As an award-winning chapter, the DFW AMA has over 700 members who share a passion for marketing. But you need not be a marketer to join the AMA or participate in any of the chapters programs. The DFW AMA is ready to be a resource to you, your company or your organization. Learn more about the DFW AMA Chapter, its mission, vision and activities in the Dallas Fort Worth Metroplex. DFW AMA SEEKING NEW EXECUTIVE DIRECTOR Please review the job description and submit qualifcations to ama_dfw@yahoo.com . Please note this is a part time position. Fall in Love with Online dating...

2007-2008 DFW AMA Board

Fri, 11 Jul 2008 14:18:17 GMT

The 2008-09 Chapter Mission and Vision President Paige Johnston Consultant Integrated Biz Dev and Writing Past President Reagan Cook Staubach Company SVP Membership Kay Altom Mergis Group SVP Communications DForman Forman Group EVP Community Outreach/PR Melissa Mihelich ZOOM.7.com, Inc. SVP Volunteers Cori Lawrence SVP Events and Programs Sheri Jenkinson VeriSign, Inc. SVP Technical and Operations Marina Marsh East Summit Director at Large Special Projects ...

Tue, 17 Jun 2008 18:50:34 GMT

Chief Marketing Officer Roundtable Studies from McKinsey indicate that the role of the Chief Marketing Officer is proliferating. While the tenure of these most senior marketing executives is not growing longer, the challenges are deepening and the decisions they face are increasingly complex. The job description of Chief Marketing Officers and their control of the total marketing function and organizational brand vary widely. Membership in the AMA CMO Roundtable is by invitation only. If you would like to be considered, please contact Reagan Cook, Past President, DFW Chapter 972.361.5564. At the same time, Customers come to make buying choices better informed than ever before due to the growth of information sources. Companies segment their customers into smaller communities, and the technology exists to support true communities among them. And...

Tue, 17 Jun 2008 00:54:02 GMT

Shared Interest Groups DFWs SIGS are communities of AMA members who are interested in sharing ideas, knowledge and experiences with others in the field. The SIGs are formal groups organized around a common interest area, offering the opportunity for ongoing interaction among professionals. The value of our SIGs includes: Internet-based discussion groups that offer opportunities to interact with your peers for concept sharing, learning and networking (coming soon) Resources and references when you are searching for information Lunch events and discussion with industry experts that help keep you current with trends in your area of marketing An forum of marketing professionals who can help with idea generation or benchmarking idea Special SIG Meet & Greets hosted by companies in your industry SIGs meet bimonthly or at lunch ...

Collegiate Chapters

Sat, 24 May 2008 20:08:20 GMT

To learn more about DFW AMA Collegiate Programs and Membership, contact Ms. Jennifer Beavers Dallas Forth Worth American Marketing Association: Partnering with Tomorrows Marketing Leaders & Professionals DFW AMA Student Chapter Affiliates As the Dallas-Fort Worth Chapter of the AMA expands, its important that we associate with the best and brightest marketing minds at our area colleges and universities. This means connecting with faculty and administration at all levels, but especially students engaged in all aspects of a marketing education in any number of disciplines. Too often, students underestimate the power of an organization like the AMA and see it as just another club to join. A place to pass some time, enjoy some free pizza and soda at meetings, and basically go through the motions until the thought of graduation looms on the horizon. Then it...

Chapter Sponsorships - The Best Way to Reach DFW Marketers

Thu, 22 May 2008 19:47:35 GMT

For companies looking to reach marketing and business professionals in Dallas-Fort Worth, the DFW AMA Chapter is second to none when it comes to offering you ways to connect with this influential group. Consider the DFW AMA audience: With nearly 720 members, the Dallas-Fort Worth AMA has an amazing reach among major entities in the Metroplex with greater than 33% engaged with a Fortune 1000 firm. Second, the DFW AMA has an active audience of over 3500 professionals in advertising, market research, communications, public relations, academics, students, business, and service professionals who receive event mailings, promotions, newsletters and ongoing communications from the chapter. Third, the DFW AMA is a registered nonprofit with full 501(c)3 status, so donations made to the chapter are tax-deductible. Open areas for sponsorships in 2008-2009 include: - Annual Naming Rights for DFW Executive Luncheon Series: $10,000/year - DFW Naming Rights for Power Breakfast...

Chapter Sponsorships

Tue, 20 May 2008 21:34:22 GMT

The Best Way to Reach DFW Marketers Sponsorships for 2008-2009: Annual Naming Rights for Executive Luncheon Series: $10,000/year Naming Rights for Power Breakfast Series: $1500/quarter; $5000/year Luncheon Sponsorships: $1000/luncheon; $500/co-sponsor E-Newsletter Sponsor: $500/issue DFW E-Newsletter Ads: $250/ad; limit (4) Event Table Sponsors: $300/table/lunch Monthly Direct Email Sponsor: $750/issue Table Decor Sponsor: $250/mnth For companies looking to reach marketing and business professionals in Dallas-Fort Worth, the DFW AMA Chapter is second to none when it comes to offering you ways to connect with this influential group. ...

DFW AMA Chapter About US

Fri, 16 May 2008 21:02:50 GMT

CHAPTER VISION: We are the largest AMA chapter in Texas and the most recognized authority on marketing in Texas, and the chapter most sought after nationwide for the best marketing practices. CHAPTER MISSION: To raise the awareness in the North Texas business community of the marketing professionals potential contribution to measurable new business development and brand value To raise the performance of marketing professionals and equip them with the knowledge and tools necessary to raise their credibility and contributions to their employers To provide high value information and opportunities for professional growth through programs, professional development, discussion groups, research, articles and other means. CHAPTER VALUES: The highest degree of Professionalism, Integrity, Innovation, and Commitment. DFW AMA Activities Through an Executive Speaker Series in Dallas and Fort Worth, the DFW AMA strives to keep members abreast of the latest trends...

Workshop Agenda

Tue, 06 May 2008 21:43:03 GMT

8:00 - 8:30 Continental Breakfast 8:30 - 9:00 Introductions & Session Objectives Eric Siano, Director, MarketSphere 9:00 - 10:30 What is Your Corporate Landscape and How Does Marketing Add Value? Duane Myer, Sprint Determine where marketing reports Develop an org chart What is corporate emphasis (revenue, profits, etc) Players Barriers? 10:30 - 10:45 Break 10:45 - 11:45 Metrics Reloaded – Marketing’s Opportunity To Impact Strategic Direction Laura Patterson,...

Sat, 26 Apr 2008 18:00:00 GMT

Home Speakers & Presentations 2008 Photos DFW Learned How to Capture The Next Billion Customers Dallas, TX – April 17th, 2008 marked the third year anniversary for the DFW Chapter of the American Marketing Association’s signature event Beyond Borders: Global Marketing Summit held at The Hyatt in North Dallas/Richardson. The event featured keynote presentations and breakout sessions by corporate and agency leaders such as Gail Smith of General Motors, Shauna Heran of Fluor, Prashant Gandhi of McKinsey & Company, and Owen Haney of Slingshot Media. Speakers provided seasoned and novice marketers alike with best practice tips as well as counsel on trends in international marketing. In talking with Jeff Bond, Beyond Borders Chair, he stated that, This event was a tremendous success due to the high-quality speakers, relevant topics, and company representatives seeking valuable information they can use to drive their own marketing initiatives. Because it brought...

Beyond Borders

noemail@dfwama.com — Thu, 21 Feb 2008 18:00:00 GMT

Objectives:

Release Date: 21-Feb-08 12:00 PM
Expiration Date: 21-May-08 12:00 PM

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2006-09-15T02:56:14Z

Instructor: Instructor

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