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25-Apr-08 11:00 AM  CST

DFW AMA BEYOND BORDERS – GLOBAL MARKETING SUMMIT 

Event Contact: Denise Shedrick, (972) 943-4615

Email: ama_dfw@yahoo.com

 Press Contact: 
Melissa Mihelich
,
(214-217-7700)
 
email: mmihelich@zoom7.com
NEWS RELEASE:
 
DFW AMA BEYOND BORDERS – GLOBAL MARKETING SUMMIT

“DFW Learned How to Capture The Next Billion Customers”

Dallas, TX – April 17th marked the third year anniversary for the DFW Chapter of the American Marketing Association’s signature event Beyond Borders: Global Marketing Summit held at The Hyatt in North Dallas/Richardson.

The event featured keynote presentations and breakout sessions by corporate and agency leaders such as Gail Smith of General Motors, Shauna Heran of Fluor, Prashant Gandhi of McKinsey & Company, and Owen Haney of Slingshot Media. Speakers provided seasoned and novice marketers alike with best practice tips as well as counsel on trends in international marketing.

In talking with Jeff Bond, Beyond Borders Chair, he stated that, “This event was a tremendous success due to the high-quality speakers, relevant topics, and company representatives seeking valuable information they can use to drive their own marketing initiatives. Because it brought together members of the same industry who would not otherwise commingle, attendees gained insight into similar challenges they face. And through the networking opportunities throughout the day, participants were able to discuss solutions and take-away points for their own organizations.”

Nancy Moriarty from Mary Kay Inc. commented that, “The presentation by Fluor was especially insightful. For the value, I couldn’t have gotten any better information or training than what this conference provided. And on this note, we look forward to the limitless possibilities of next year’s Beyond Borders Conference.”

The DFW Chapter of the AMA provides exceptional educational and networking events on a regular basis. Become a member to save and attend future events: save $30 off the national membership, plus get a $20 Master card gift card or a $200 credit towards AMA seminars. And don’t forget to join your local DFW chapter. To join, go to http://:marketingpower.com.

Upcoming DFW AMA Event:

Learn more about future educational opportunities and network with other like-minded marketing professionals in casual and friendly environment.

Where: IFratelli Italian Restaurant & Wine Bar
           7701
N. MacArthur Blvd., Irving, TX

This event is designed to provide area Dallas-Fort Worth marketing professionals with an opportunity to meet other like-minded marketing professionals and expand their network in casual and friendly environment. Register at: www.dfwama.com.

About the DFW AMA:

The DFW American Marketing Association (AMA) is the number one source for marketers in the Dallas /Fort Worth Metroplex. With an impressive 700+ professional members and host to more than 50 informative and educational events annually, it is theninth fastest growing chapter and the tenth largest in the nation. For more information, go to: www.dfwama.com.

About the AMA:

The American Marketing Association (AMA) is the largest professional association for marketers with more than 38,000 members worldwide in every area of marketing. For over six decades, the AMA has been the leading source for information, knowledge sharing and professional development for marketing professionals. To learn more about the AMA, go to: www.marketingpower.com.



 

For additional information on this release, please contact:
Celine Matthiessen
Phone: (214)557-2151
Email:
 
Source: Dallas Fort Worth AMA  
Website: http://www.dfwama.com
 

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