SIG- Mobile Marketing Mobile Giving: How to use the third screen (mobile device) to develop a mobile donor acquisition strategy and promote your brand while generating awareness and driving donations

Friday 26-Sep-08 11:30 AM to 1:00 PM CDT

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Verizon Wireless Conference Center

750 TX 121 Bypass, Suite 100
Lewisville TX
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Speaker Brian Teague

Position: President
Company: PocketStop

Event Description

Charitable work and fund raising are hallmarks of every major brand. They are also often used by advertising agencies and PR firms to drive interest in a specific product, service or entertainment while generating awareness for a specific cause and driving donations. In the past, contributions were limited to checks, credit cards or online donations that don't easily lend themselves to on the spot donations or people who are on the go.

What you will learn

Mr. Teague will discuss opportunities for non-profit organizations and brands to engage with donors and consumers via mobile devices when they are most likely to respond.

Who is this for?

Any non-profit or brand that is interested in Mobile Marketing can benefit from Mobile Giving.

About Pocketstop

Located in Dallas, Texas, Pocketstop is a leading provider of mobile or Pocket Marketing™ services, focused on delivering content, information, special offers, coupons and exclusive event access to the third screen. From text message campaigns to rich media campaigns with enhanced graphics and detailed reporting, Pocketstop technology allows brands to capitalize on the tremendous benefits of mobile marketing by creating a mobile database and delivering valuable content and offers to customers when they are most likely to respond. http://www.pocketstop.com/mobile_giving.asp

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