Experiential Marketing - Bringing Your Brand to Life on 28-Feb-08 11:30 AM

Thu, 28 Feb 2008 16:30:00 GMT

Experiential Marketing - Bringing Your Brand to Life
Start Date: 28-Feb-08 11:30 AM
End Time: 28-Feb-08 1:30 PM
Location: Fort Worth Club, Fort Worth, TX 76201
Speaker: Dax Callner

Event Details:

What are some of Jack Morton’s more recent projects?

Recent projects include internal branding campaigns for Nokia and MasterCard; product

launch and training events for Pfizer and Microsoft; tradeshows and conferences for UPS

and CA; consumer programs for Cotton Incorporated and ABC; employee, franchisee and

dealer meetings for General Motors, McDonald’s and Avon; and public events such as the

opening and closing ceremonies of the 2004 Olympic Games in Athens and the

Melbourne 2006 Commonwealth Games.

Background - Jack Morton Worldwide

Jack Morton Worldwide creates experiences that help the world’s leading companies improve performance, increase sales and build brands. A leading experiential marketing agency with worldwide reach, Jack Morton integrates live events, branded environments and interactive experiences to help clients around the world and across every industry sector inspire their most important audiences—generating brand advocacy inside the organization, brand presence in the marketplace and measurable results throughout the life of the brand.

They work with clients to create experiential marketing programs that engage and transform consumers, business customers, sales and distribution channels, employees, the public, strategic partners, shareholders and influencers. Capabilities include: live events and meetings, branded 3D environmental design and fabrication, learning, tradeshow exhibits and marketing, digital media, 2D design and video.

Their community comprises over 600 professionals and offices spanning four continents. Jack Morton has been part of the Interpublic Group of Companies, Inc. (NYSE: IPG), one of the world's leading marketing communications holding companies.

Fort Worth Club

306 West 7th Street

Fort Worth, TX USA 76201

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Experiential Marketing - Bringing Your Brand to Life on 28-Feb-08 11:30 AM