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Non-Profit SIG: The "Anti-Event" - Moving from Black Tie to a Budget in the Black

Center for Community Cooperation  12-Mar-10

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Dallas/Fort Worth Chapter of the American Marketing Association

AMA CHAPTER OF THE YEAR 2008-9, First Runner-Up
 
 
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of the American Marketing Association

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of marketing professionals in the DFW Metroplex.

 


 
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SPECIAL INTEREST GROUP
 
FRIDAY, MARCH 12th @ 11:30AM

Anti-Event" - Moving from Black Tie to a Budget in the Black

 
Kristina E. Jones, M.A., CFRE, President, 
J.K. Griffin & Associates
 
Want to maximize your fundraising options without filling your calendar full of events? The “Anti –Event” will address the propensity of groups to add another event to the annual schedule in order to raise important dollars for the organization. It is time to move from  parties to true philanthropy, and  narrow down your event calendar to no more than one of those time-consuming (aka “staff-eating”) activities and still raise the dollars you need. 
 
 
For more info:
 
 
__________ 
 
 
Andrea Lamarsaude, Tom Dennis, Elissa Berchelmann, Ben Smithee, Kay Byfield, Jeannie Odza, Michelle Lemire, Kevin Hohnbaum (PCC Rep) and Kristy Hoover 
 
DFW AMA leaders attended the AMA South Region Mid-Year Retreat in San Antonio on January 16th. Great ideas about Membership, Programs and Communications were shared by AMA Chapters from Dallas, Houston, Austin, San Antonio and Kansas City.
 
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                 Congratulations to our March                 Volunteer of the Month



Kelly Welborn 

        As the new Director of the DFW American Marketing Association Multi-Cultural SIG, Kelly Welborn has found relocating to the D/FW area from Atlanta this past summer to be a refreshing yet challenging experience.  She has embraced living closer to her family and vested her professional expertise into the DFW AMA, all while pursuing consulting opportunities.

With over 14 years of marketing and advertising experience, Kelly has a proven track record of creating effective marketing solutions that guide companies into higher levels of exposure and increased profit. Kelly has spearheaded multi-million dollar marketing campaigns across corporate, film, television, sports and non-profit industries including Turner Broadcasting System (TNT/TBS/CNN/Cartoon Network), HBO, High Museum of Art and Spelman College Museum of Fine Art.

Selected as one of the 25 Most Influential Women in Atlanta by Rolling Out Magazine before relocating to Dallas, she is currently consulting with the Welborn McLean Group on social media, email marketing, events, partnerships and promotions.

Kelly has done a phenomenal job establishing the vision, setting the strategy, assembling and motivating a fantastic, talented team and developing an incredible line up of programs for the DFW AMA Multi-Cultural SIG. Her seemingly never ending supply of energy and enthusiasm is a joy to be around!

                                            – Andrea North Lamarsaude, VP SIGs  



Learn about DFW AMA's Nine Special Interest Groups
  
   
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